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IT news Sohu (text / Lin Lei) July 23, the seventh ChinaJoy exhibition was officially opened in Shanghai. Sohu IT Pavilion ChinaJoy exclusive visits and found that the previous edition of major concern of Warcraft Netease has appeared booth, and after breaking the large-scale exhibition "shall not participate in ChinaJoy" rumors.

Journalists, Netease booth covers an area of about 400 square meters, with the booth door NINETOWNS. It is worth noting that NetEase and Blizzard's booth stand together, display all of Blizzard Netease Deputy games, including World of Warcraft and StarCraft 2 and so on.

It is understood that today is the first day of the show, am not allowed to approach the general audience, so the venue a little deserted. However, Sohu IT found at the scene compared to a marked increase over last year a number of security personnel. In addition, more than 8:00 from the beginning of this morning has been a large number of players lined up in the ticket booth, waiting time in the 12-point first admission.

The evening of July 21, the State Press and Publication Administration official said, "World of Warcraft," the contents of the review process has come to an end, the specific amendments to July 19 was the official filing units, taking into account the operation of agents in a large number of data conversion need to sort out, involving millions of players of vital interests. Content companies in the heavy snow at the same time modified to allow easy net from from July 30 to conduct an internal test.

Earlier, Press and Publication Administration has issued a "Circular on strengthening the management of import and export approval online games," which pointed out that approval of the network has not been allowed to display in our country. Press and Publication Administration said that the network industry in the near future, there are some problems, such as the number of enterprises operating without the approval of imports of unauthorized publication of online games, as well as foreign institutions under the guise of technical input in the relevant exhibitions and conferences in a large number of promotion, presentation is not After examination and approval work outside the game, resulting in adverse social impacts.

In accordance with the above, has not yet been adopted by the Press and Publication Administration for approval of Warcraft NetEase may not be displayed in the ChinaJoy. Prior to this, some media reported that a large number of players gathered ChinaJoy, open protest against the delay in service of Warcraft.

Analysis of the industry, Netease version even though the Department did not get the final version of its approval, but it may have been carried out with a version of the Department in close consultation version NetEase has also acquiesced in the display of Warcraft ChinaJoy.

According to Sohu IT understanding, in the ChinaJoy, the NetEase and Blizzard has done a large-scale advertising and sponsorship, exhibition and the Summit can be found at the scene between the two ads.