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TV shopping program, various types of so-called "gold jewelry", "Diamond Jewelry" or hit "auriferous" of goods has nothing to do with the gold, all "." Yesterday, the Beijing Consumers Association released a survey open to experience the "jewelry" true veil: Diamond is the cost of only a few dollars of industrial drilling; major components of jewelry for nickel, copper.

the first half of 472 complaints to TV

"TV selling jewelry to a purely 'blind', it is no exaggeration to say that the TV shopping industry in chaos, is the sale of goods and services in today's market the most," the city of associations Verdonk Lang, director of complaints that this year alone on six months, Beijing CaseTrust system to accept and hear the TV there are 472 complaints.

This year, 3-5 months, the city of associations to carry out the experience of television investigative activities, collected a total of 387 products to the television advertising samples, and ultimately selected 25 representative commodities, invited 15 volunteers to the general consumer the identity of the whole experience. Experience all of the staff are of the view that at this stage to television to the consumer insecurity.

"Gold" product is nickel, copper metal

Associations in the city's investigation found that some so-called "gold jewelry" or hit "auriferous" of goods, mostly in advertising contact with gold jewelry or comparison. However, detection by the relevant departments, such goods, the surface gold content is very low, and some gold-plated thin line, and some simply could not be detected worse payment.

"diamond" cost only a few dollars

"Diamond Rose suite" jewelry ad claimed: "With diamonds up to 3.19-fold increase in investment only by non-diamond or" imply that the purchase of the product has room for its appreciation.

"Look bad children, it can not find the ad claimed that the 'dazzling' Diamond", after the experience of those who receive the product said, "is also very rough surface, there is no goods stalls on the good." Detection unit, according to a report issued, which is basically only a few dollars closer to the cost of the industrial diamond, and metal parts primarily for nickel, copper, not gold.

associations proposed legislation to regulate television

Municipal associations said that the proposed re-charge of the industry sector and market regulators on the television industry to take measures to strengthen the supervision of the relevant industry specifications as soon as possible in order to safeguard the interests of consumers. For example, the television broadcast of false advertising law, consumers should bear the compensation of victims of joint and several liability.

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Drugs, such as weight loss products are still broadcast on television advertising regulations

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Prescription drugs, "18 mei chebulinic diuretic pill" ads on TV to show the form in March 1, 2009 to April 14 period, respectively, in Hebei, Hubei Satellite TV stations and broadcast via the Radio Star. Weight loss TV shopping programs are also a number of television programs to broadcast repeatedly. June, vanilla capsule thin TV several times in Heilongjiang, Hubei TV broadcast; slim belly sleeping paste in Heilongjiang TV, Satellite TV repeatedly broadcast Gansu; Korea a thin needle in Hubei TV broadcast.

Test Report

Diamond Rose suite

Metal materials: the main components of nicke